Master In Public Relation – BHARAT VIRTUAL OPEN EDUCATION UNIVERSITY

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Master’s in Public Relations (PR)

A Master’s in Public Relations (PR) program is typically structured into semesters, covering various aspects of communication, media management, and reputation building. While course structures vary by university, here’s a general semester-wise breakdown:

Course Details

Course Fees: 25,000

Course Duration: 2 years

Fees Structure Click here to Download

Subject Course

Master’s in Public Relations

Semester-1

1. 1. 1.Principles of Public Relations
  2. 2.Communication Theories and Models
  3. 3.Media and Society
  4. 4.Research Methodology in PR
  5. 5.Writing for Public Relations
  6. 6.Corporate Communication

Semester-2

1.Strategic Public Relations
2.Crisis Communication and Reputation Management
3.Media Planning and Management
4.Event Management and Publicity
5 .Digital and Social Media PR
6.Public Affairs and Advocacy

Semester-3

1. 1.Branding and Image Management
2. 2.Integrated Marketing Communications (IMC)
3. 3.Ethics and Law in PR
4. 4.Consumer and Audience Insights
5. 5.Corporate Social Responsibility (CSR) and Sustainability
6. 6.Internship/Fieldwork

Semester-4

1. 1. 1.International Public Relations
  2. 2.Leadership and Strategic Communication
  3. 3.Political Communication
  4. 4PR Campaign Planning and Execution
  5. 5.Dissertation/Thesis
  6. 6.Case Studies in Public Relations