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Diploma in Marketing Management

A Diploma in Marketing Management typically consists of multiple semesters, with subjects covering core marketing concepts, business strategies, and digital marketing techniques. Here’s a general semester-wise breakdown:

 

Duration : 2 years

Fees : 25000

Subject Course

Semester 1

  1. Principles of Marketing
  2. Business Communication
  3. Consumer Behavior
  4. Basics of Management
  5. Introduction to Economics

Semester 2

  1. Digital Marketing Fundamentals
  2. Sales & Distribution Management
  3. Market Research & Analysis
  4. Advertising & Brand Management
  5. Business Law

Semester 3

  1. Social Media & Content Marketing
  2. Retail & E-Commerce Management
  3. Customer Relationship Management (CRM)
  4. Entrepreneurship & Small Business Management
  5. Financial Management for Marketers

Semester 4

  1. International Marketing
  2. Marketing Analytics
  3. Public Relations & Corporate Communication
  4. Strategic Marketing Management
  5. Project Work / Internship
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